Return To Sender
Looking to improve your response rates? Have you ever heard of the “round-tripper”? Made famous back in 2015 by Premier’s very own Jack...
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Sean Huban
Sep 6, 20192 min read
Is Your Undeliverable Mail Costing You Over $200,000?
Mailing Systems Technology (MST) came out with an informative article about the real cost of undelivered mail. What is undeliverable...
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Sean Huban
Jul 16, 20192 min read
Companies removing “go green – go paperless” messaging
Everyone has seen a “Go Green … sign up for paperless” from either a bank, utilities, and other service companies. What if I told you...
284 views0 comments
Sean Huban
May 20, 20192 min read
Did you Pruf your work?
Submitted by: Bob Carr, bcarr@premieruplink.com, www.linkedin.com/in/carrprint One of my publishing clients had a poster with the words...
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Sean Huban
Apr 25, 20192 min read
When paper and Pixels Converge
There really is no limit to what is possible for mail when print is combined with mobile technology. Mail recipients can receive...
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Sean Huban
Apr 4, 20191 min read
USPS Irresistible Mail
The USPS has put out another book in their Irresistible Mail series. The Irresistible Mail website showcases new innovations for printing...
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Sean Huban
Jan 15, 20192 min read
6 Prepress Tips For Print Ready Files
1) Double-check spelling and grammar Reduce typos by proofreading your copy in reverse. Start by reading the last word on the page and...
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Sean Huban
Dec 28, 20181 min read
2019 USPS Postage Updates
United States Postal Service rolled out the new postage changes that will go into effect January 27th, 2019. These new rates show an...
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Sean Huban
Dec 4, 20182 min read
5 Ways To Measure The Success Of A Print Campaign
With the abundance of data and metrics collected from digital marketing efforts, print campaigns would seem to be left in the stone age....
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Sean Huban
Nov 23, 20184 min read
Top 15 Common PDF Errors
In a recent survey about PDF files in the graphic arts industry, 1100 respondents said the top 15 issues they ran into when working with...
34 views0 comments
Sean Huban
Oct 12, 20182 min read
Creative Printing: Ferrari
To celebrate Ferraris creation in 1947, Ferrari has come out with a retrospective book that is just as exclusive as its cars. The print...
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Sean Huban
Oct 5, 20182 min read
Augmented Reality and Direct Mail
Direct mail is one of the most effective marketing channels. Add a mobile three-dimensional element such as augmented reality (AR) and...
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Sean Huban
Sep 10, 20181 min read
Paper with the Soul of Rock and Roll
Today I was recently gifted with a product sample book from Sappi. The collector’s book was created by Sappi to highlight the stock that...
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Sean Huban
Aug 31, 20182 min read
Why Work With A HIPAA Compliant Printer?
What is HIPAA? HIPAA is the acronym used for the Health Insurance Portability and Accountability Act instituted in 1996. The act requires...
42 views0 comments
Sean Huban
Aug 17, 20182 min read
Creative Fundraising
Is your nonprofit organization, school, or club seeking new ways to raise funds for your cause? Here are 8 tried-and-true methods...
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Sean Huban
Aug 8, 20182 min read
Before There was Pantone
Ever wonder what books or guides were used to show color before Pantone was the “go to” for print and design? Below are two very...
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Sean Huban
Aug 1, 20182 min read
Sometimes Direct Mail Is Just Better
Direct mailing is a growing medium. Even though digital channels have proved to be successful, traditional channels of direct marketing...
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Sean Huban
Jun 25, 20182 min read
Savings on Postage
Direct mail makes an impact on the recipient and leads to higher ROI’s than email campaigns alone, But did you know there is a more...
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Sean Huban
Jun 8, 20181 min read
Typography: The Best & Worst Fonts For Printing
Design for print doesn’t have to be a challenge. When designing your piece the design and the content are usually the first thing we...
40 views0 comments
Sean Huban
Jun 1, 20181 min read
S”Elect” Premier
Once again the election season is upon us. We are getting ready to print and mail 10’s of thousands of letters and postcards for this...
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