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Looking to improve your response rates? Have you ever heard of the “round-tripper”? Made famous back in 2015 by Premier’s very own Jack...
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Sean Huban
Dec 2, 20192 min
Rock The Design Of Your Next Direct Mailpiece
Creating a direct mail piece can be challenging, but there is good news! The USPS recently came out with a helpful list of the top 3...
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Sean Huban
Oct 3, 20192 min
Direct Mail Design Basics
Are you looking to design your mailing campaign for maximum deliverability? It doesn’t have to be a daunting task if you adhere to these...
118 views0 comments
Sean Huban
Apr 25, 20192 min
When paper and Pixels Converge
There really is no limit to what is possible for mail when print is combined with mobile technology. Mail recipients can receive...
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Sean Huban
Apr 4, 20191 min
USPS Irresistible Mail
The USPS has put out another book in their Irresistible Mail series. The Irresistible Mail website showcases new innovations for printing...
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Sean Huban
Jan 15, 20192 min
6 Prepress Tips For Print Ready Files
1) Double-check spelling and grammar Reduce typos by proofreading your copy in reverse. Start by reading the last word on the page and...
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Sean Huban
Nov 23, 20184 min
Top 15 Common PDF Errors
In a recent survey about PDF files in the graphic arts industry, 1100 respondents said the top 15 issues they ran into when working with...
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Sean Huban
Oct 12, 20182 min
Creative Printing: Ferrari
To celebrate Ferraris creation in 1947, Ferrari has come out with a retrospective book that is just as exclusive as its cars. The print...
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Sean Huban
Oct 5, 20182 min
Augmented Reality and Direct Mail
Direct mail is one of the most effective marketing channels. Add a mobile three-dimensional element such as augmented reality (AR) and...
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Sean Huban
Sep 10, 20181 min
Paper with the Soul of Rock and Roll
Today I was recently gifted with a product sample book from Sappi. The collector’s book was created by Sappi to highlight the stock that...
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Sean Huban
Aug 8, 20182 min
Before There was Pantone
Ever wonder what books or guides were used to show color before Pantone was the “go to” for print and design? Below are two very...
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Sean Huban
Jun 8, 20181 min
Typography: The Best & Worst Fonts For Printing
Design for print doesn’t have to be a challenge. When designing your piece the design and the content are usually the first thing we...
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Sean Huban
Jun 1, 20181 min
S”Elect” Premier
Once again the election season is upon us. We are getting ready to print and mail 10’s of thousands of letters and postcards for this...
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Sean Huban
Apr 18, 20182 min
Product Review: Sappi – Act Now!
Yesterday I received a package in the mail from Sappi. It’s not too often that something arrives in the office with an announcement of...
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Sean Huban
Dec 1, 20172 min
Designing For Print
In our last blog post, we talked about managing color for print. To build on that we’ve added below a few good design practices to get...
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Sean Huban
Nov 17, 20172 min
Managing Color For Print
When designing for print it is imperative that your color libraries are up to date. Here are some steps you can take with your printer...
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Sean Huban
Jun 21, 20171 min
Print By Design 4 Must Knows: Part 2
Know your Blacks – When designing for print keep in mind that the default black in Photoshop looks great for print but when you look at...
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Sean Huban
Jun 13, 20171 min
Print By Design 4 Must Knows: Part 1
Designing for print can be a bit overwhelming. If you have only been designing for the web, these tips will help you on your way to...
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Sean Huban
Jun 5, 20172 min
Trade Shows . . . Easy As 1, 2, 3
Planning your next trade show? Here are 3 tips to make it a success: Don’t Forget Promotions and Giveaways: Trade show attendees love...
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